The MSENTR program is structured into seven subject areas.
- Subject 1: Systems Thinking
- Subject 2: Enterprise Transformation
- Subject 3: Enterprise Modeling
- Subject 4: Value-Driven Transformation
- Subject 5: Enterprise Strategy
- Subject 6: Transformation Economics
- Subject 7: Information Management & Strategy
Systems Thinking.
Understanding problem formulation and representation in terms of the fundamental nature of phenomena of interest and connections and interactions among the elements of the problem. Applications of systems thinking to problem formulation and representation (3 credits)
Enterprise Transformation. Understanding the nature of organizations, the driving forces for change, and how change is addressed, including the role of leadership in envisioning, communicating, and managing. Applications of methods and tools for enterprise transformation.
Enterprise Modeling. Understanding modeling, simulation and visualization of complex systems and networks as applied to analysis and design of enterprises for delivery of products and services. Applications of modeling, simulation and visualization of complex systems and networks to analysis and design of enterprises for delivery of products and services.
Value-Driven Transformation. Understanding the nature of market value, how value changes over time, what drives such changes, value-based scenario planning and strategy development, and valuation of strategies. Application and case studies of value-driven enterprise transformation
Enterprise Strategy. Understanding of strategy concepts, the nature of competition and company performance, and strategy frameworks related to enterprise transformation. Understanding of strategy formulation, business and enterprise strategies, the nature of innovation, and strategy implementation.
Transformation Economics. Understanding principles of economic systems analysis and assessment for enterprise transformation. Methods and tools for economic valuation of investments, discounted cash flow models, and real option models, all applied in the context of enterprise transformation.
Information Strategy & Management. Understanding the fundamentals of information strategy and management, the impact of IT on organizational capabilities, and IT-enabled enterprise transformation. Understanding the basics of strategic IT planning and the management and evaluation of IT infrastructure for enterprise transformation. Case-based analysis of the role and challenges of IT leadership for enterprise transformation and management of diverse IT infrastructure in a global business environment.
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